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COSORE Fieldtest in Portugal
| Overview of testing companies |
- 6 SMEs (5 at the end)
- Different sectors, different size, different realities
- 2 small companies
- EasyBus – Children transportation services
- Caves Valdarcos – Wine production and sales
- 4 Medium companies
- A.C. Santos – Supermaket chain
- FIPER – Wool iles production (textiles)
- A.Saraiva – Wool fabrics production (textiles)
- Tintas 2000 – Ink production
Children transportation services:
- 18 persons (plus around 30 all over Portugal)
- Owner-manager directly involved
- Aware of CSR
- CSR as brand image reinforcement
- CSR as employee atraction and retention factor
Main Actions:
- Activities with disadvantaged groups (mainly children)
Main remarks:
- The need for an external recognition system
Wine Production and Sales:
- 60 persons
- Owner-manager directly involved
- Not aware of CSR
- CSR as company image reinforcement in the local community (also local customers)
- CSR as employee atraction and retention factor
Main Actions:
- Support to Social Organisations
| Supermercados A.C. Santos |
Supermarket Chain:
- 500 persons
- One shareholder directly involved
- Higly aware of CSR
- CSR as support to company strategy
Main Actions:
- Support to Social Organisations (in Portugal, Cape Verde, and other african companies)
- Support to less favoured people
- Raising CSR awareness to a wider public
| FIPER – Fiação de S. Pedro |
Wool Iles Production:
- 180 persons
- Owner-manager involved
- Not aware of CSR
Main Remarks:
- Being is a lower level of the supply chain this companies needs some "Push" from its customers in order to engage activelly in CSR.
Wool Frabric Production:
- 80 persons
- Owner-manager initialy involved
- Aware of CSR
Main Remarks:
- Being is a lower level of the supply chain this companies needs some "Push" from its customers in order to engage activelly in CSR.
- By having also clothing shops, the owner manager looked interested in reinforcing its shops brand with social responsible actions at local level.
Ink Production:
- 120 persons
- Owner-manager initialy involved
- Aware of CSR
Main Remarks:
- Market and other constraingts forced the company to reanalyse its priorities and focus on business processes, leaving the CSR behind for the moment.
| Advantages of the COSORE approach |
- Creates the foundations for strong sustainable CSR practices implementation
- Meets business expectations
- Looks for maximum collaboration
- Creates a systematic approach
- Fosters the development of conditions for a consistent CSR culture
| Main Constraints in Field-testing |
- Owner manager involvement (Mainly in Medium companies)
- Meeting business expectations in a highly complex economic moment
- Systematic reflection approach
- Creating the conditions for a consistent CSR culture
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